The purpose of these Institute Reports is to provide an up to date, detailed, and comprehensive review of one of potential: customers; clients; joint venture partners; technology licensees; technology transferees; technology licensors; technology transferors; United States Exporters; or acquisition targets in a country for a particular company in a particular industry. These are highly tailored reports in a country market selected. An Executive or Entrepreneur will be able to subscribe for one of our Institute Reports and be conversant with all the key players in the category they select from the above list for their products, services or technology in a country. In today’s economic and political climate, critical factors in accessing and maintaining markets in select industries are changing rapidly. Our Reports are deeper, more thorough, and more time sensitive in presentation than that available from most conventional sources. They are prepared by our staff and graduate students from around the world. Where possible, we team graduate students of the country selected with our Professional Staff to produce the Report to create “local insight”.
Our Institute Reports are broken up into “factor chapters”. Each chapter provides a comprehensive summary of a critical factor or data point to be understood in deciding to enter an export market or in developing that market in a particular industry. Identification Report factors include for one category of target listed above: name of target; addresses of target; summary of their operations; summary of their products and services; summary of their ownership; summary of their key executives; public financial data about them; growth trends regarding their industry; their market share/rank in their industry in the country; their marketing approach; and a summary of recent country industry related news about each of them. All of our reports are built on computer generated templates so they have a common “UNA Institute look and feel”, regardless of the team working on each report. This ensures continuity in the material covered as well as its level of detail. We employ the latest research techniques and use specialized software to obtain the most up to date data for each report. This accompanied by the experience and expertise of our Professional Staff creates a report designed to assemble the data on which immediate commercial decisions can be made.